"THIS IS NOT A BOOK REVIEW"

Fuck, what can I really write about this book that can fully show how mentally encapsulated I was. First & foremost, congratulations to Bobby Hundreds. Without the long list of accolades and adjectives that can be scribed to his name, Bobby has definitely added a streetwear “bible” to his list of contributions to the culture. Now, before we get too deep here, let me be the first to tell you, “THIS IS NOT A BOOK REVIEW” This is an honest excerpt dedicated to the facts and lessons learned about streetwear, partnering pros and cons, and most importantly ingenuity in a brand. From browsing Niketalk forums looking for kicks worn by ball players in the 90’s to debating which era SB box was the most important, to crash course lessons in finding the “right” printer. “THIS IS NOT A T SHIRT” is the perfect outsource for brand building.